I didn’t grow up in theory… I grew up in business.

I come from a third-generation restaurant family, where I watched firsthand what success can cost when work comes before life. My parents built incredible businesses — and missed moments they can never get back, including leaving my wedding after the ceremony to return to work.

Since then, I’ve built and scaled businesses across hospitality, retail, online education, and digital offer suites—from brick-and-mortar brands to multi-six-figure digital launches. I’ve led remote teams, managed complex tech overhead, grown student bases, and built backend systems that work in the real world, not just on paper.

Having one foot in the grueling world of physical business and the other in the online space gave me a unique perspective. I realized that whether you're trapped by a physical storefront or trapped by a never-ending launch cycle and student DMs, the root problem is the same: chaos doesn't scale.

I AM CHRISSY

Business doesn’t have to come at the expense of your peace, your family, or your life. You don't have to trade live delivery for automation that feels cold and disconnected.

That belief is why I created spaces like Built to Run—a place where online educators, course creators, and coaches can build grounded growth, feel supported in their leadership, and design a business that supports their life instead of consuming it.

400+

CLIENTS I HAVE COACHED and spoke into 1:1

4

BUSINESSES WE HAVE built and grown that were scalable and sustainable.

300+

BUSINESS OWNERS HAVE DOVE IN to my products and SYSTEMS.


Start free. Start today.

Woman wearing an orange shirt using a laptop in a dimly lit room.

ROOTED is my free community on Telegram packed with audio drops from me while I'm building systems inside real businesses, full trainings, and over a year of resources already waiting for you. No algorithm deciding what you see. It lands in your texts.


SUCCESS

STORIES

BUILT TO RUN

Ready to be held all the way through?

Built to Run is my 6-month program — and it works nothing like a group program where you get lost in a crowd. You're on a 1:1 call with me every two weeks. Monthly hot seat coaching. My complete course. Direct access to ask me anything, anytime. I will know your business almost as well as you do — and together we'll build the message that grows it and the systems that hold it.

A woman sitting at a wooden desk working on a laptop in a cozy home office, with a large window to her right allowing natural light, and a bed with gray bedding visible in the foreground.